{"id":4614,"date":"2013-06-14T15:06:00","date_gmt":"2013-06-14T15:06:00","guid":{"rendered":"https:\/\/evssolutions.com\/the-relationship-between-analytics-and-online-security\/"},"modified":"2013-06-14T15:06:00","modified_gmt":"2013-06-14T15:06:00","slug":"the-relationship-between-analytics-and-online-security","status":"publish","type":"post","link":"https:\/\/evssolutions.com\/insights\/the-relationship-between-analytics-and-online-security\/","title":{"rendered":"The Relationship Between Analytics and Online Security"},"content":{"rendered":"

<\/p>\n

As we all know, the world lives online. Anything we do in
\nreal (physical) life now has some translation to an online service. We bank,
\nshop, socialize, and date online and because of that everything we do is
\ntraceable. Online analytics have become increasingly important as more business
\nfunctions are conducted online. These analytics give an insight into the
\nactions taken, when they were taken, and by whom they were taken. All of these
\nare great metrics to online activity and can help businesses be more efficient
\nin many areas of their company. The same technology that tracks activity and
\nuser profiles can also raise some security
\nquestion marks<\/a>. While these metrics
\nare very important to business owners, they can also be exposed to fraudster
\nand hackers.<\/p>\n

Online security<\/a>
\nis constantly changing just as online technology is, but is often over looked.
\nAny technology that opens up insights on a business online or on the back end
\ncan also become a vulnerability to security. Many businesses open themselves up
\nfor online fraud but failing to remember that security is every changing thing.
\nHackers and fraudster find newer better ways to enter systems and get ahold of
\npersonal information leading to fraud.
Online
\nfraud prevention<\/a> is not a one-size-fits-all solution nor a set it and
\nforget solution. Fraud prevention strategies must constantly be updated,
\nreviewed, and monitored. Analytics and fraud prevention at some point must
\ncross in order to keep businesses compliant and on top of their business.
\nFinding and maintain the line between these two functions will help keep online
\nbusiness safer and smarter. <\/p>\n

\n

\n

[Contributed by EVS Marketing]<\/p>\n

<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

As we all know, the world lives online. Anything we do in real (physical) life now has some translation to an online service. We bank, shop, socialize, and date online and because of that everything we do is traceable. Online<\/p>\n","protected":false},"author":40,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/posts\/4614"}],"collection":[{"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/comments?post=4614"}],"version-history":[{"count":0,"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/posts\/4614\/revisions"}],"wp:attachment":[{"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/media?parent=4614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/categories?post=4614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/evssolutions.com\/wp-json\/wp\/v2\/tags?post=4614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}